Jones International Mobile App

We developed a comprehensive mobile app for Jones International Holidays, a bus company that exclusively operates its own holiday tours using their own coaches. The app is available on both Android and iOS, allowing users to browse and book a range of holidays with ease. It is designed to streamline the booking process and enhance the overall customer experience.

Key Features:

• User-friendly interface: Intuitive navigation for a seamless user experience.
• Holiday categories: Browse holidays such as weekend breaks, city breaks, and more.
• Detailed holiday information: Includes pricing, dates, hotel details, and departure points.
• Step-by-step booking process: Guides users through selecting travel companions, choosing hotel rooms, and finalising bookings.
• Account management: Easy registration and management of user accounts.
• Search functionality: Efficient tool to find specific holidays quickly.

Development Process:

The app was developed as a native mobile application for both Android and iOS platforms. We focused on optimising performance and usability specifically for mobile devices. The design incorporates a clean, blue and white colour scheme to align with Jones International Holidays' branding. Our primary objective was to create a streamlined booking flow that minimises the steps required to complete a booking. The app effectively guides users through the process of selecting travel companions, choosing hotel rooms, and managing account details, ensuring a smooth and efficient user experience.

Results:

The new app has significantly enhanced Jones International Holidays' digital presence, making it easier for customers to browse and book holidays directly from their mobile devices. Key outcomes include:

• Increased mobile bookings: A significant rise in the number of bookings made via mobile devices.
• Improved customer satisfaction: A more accessible and user-friendly booking process has resulted in higher satisfaction rates.
• Enhanced brand consistency: Uniformity across digital platforms reinforces the brand's identity.

This case study demonstrates our ability to create functional, user-friendly mobile applications that meet specific business needs in the travel industry.